“Market Makers” Chris Fredrickson from Traverse City Whiskey Co.


by Rusty Pepper
posted on 04-20-2020

Posted in

On this episode of “Market Makers” we talk with Chris Fredrickson who is one of the Co-founders of Traverse City Whiskey. During our time together, Chris shared the history of Traverse City Whiskey and how it started when we discovered distilling patents that his great grandfather had patented during the U.S. Prohibition Era and shared it with his other co-founders Jared Rapp and Moti Goldring.

These three clearly stumbled onto something special because Traverse City Whiskey is producing some of the World’s smoothest, best tasting hand-crafted whiskey.

XXX Straight Bourbon: Amber and elegant, the XXX Straight Bourbon Whiskey has been aged at least four years in new American white oak barrels. With warm vanilla and a little heat, this is your go-to whiskey for all occasions. Perfect for sipping, it still holds its own in your much deserved craft cocktail.

American Cherry Edition: When you live in the “Cherry Capital of the World” and come from a multi-generational cherry farming family, a cherry whiskey is a bit of a must. Our American Cherry Edition is different than most cherry whiskies on the market today and is steeped with Montmorency cherries grown on our family’s farm. We like to say that its flavor profile resembles “whiskey with a hint of cherry, not the other way around.”

Barrel Proof Bourbon: Not all whiskey barrels are created equal. We’ve reserved our most flavorful for this Limited Edition release. Traverse City Whiskey, pure and uncut, bottled at full barrel proof. We’ve crafted Barrel Proof with life’s simpler moments in mind—meant to be enjoyed smoothly and richly, whichever way you please.

North Coast Rye: Crafted with a sturdy northern backbone and tough American heartbeat, our North Coast Rye is a tribute to the water and lakes that surround us. This unique blend of rye whiskies gives off a classic spice on the taste buds and leaves you with a smooth, buttery finish.

Port Barrel Finish: Deep cinnamon and rich vanilla give this limited edition whiskey a superb aroma. We’ve introduced a new layer of intricacy to our straight bourbon whiskey with four months of extra aging in rare port wine casks—giving this whiskey a unique complexity that doesn’t sacrifice our signature flavors that you’ve come to appreciate.

Premium Cocktail Cherries: Perfect (STEMLESS) garnish for cocktails, including Old Fashioned, Manhattan, and many others. Also, perfectly delicious topping for desserts. An All-American product grown and jarred in Northern Michigan. They’re all-natural with a deep red color, gluten free, no thickening agents or preservatives used.

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